Richard has been delivering effective, professional training programmes for more than 20 years and is still working with many of his original client base.
After a successful career in Sales and Sales Management, Richard made the move into Training Consultancy in the late 1980s and joined a company focusing on the Financial Services sector. Utilising the experience he had gained from working with 3 major US organisations, he was able to transfer these skills to many of his clients from the Corporate, Investment and Private Banking sectors.
Sales and Marketing was a relatively new subject for these institutions at that time and he spent the next 8 years, traveling the world, developing the sales skills of some of their top staff.
After the company was sold in 1993, he set up his on his own and has continued to work in the Professional Services sector. He has worked in more than 40 countries and can therefore bring an international flavour to his training delivery. Spending time researching the Harvard approach to Negotiating - Principled Negotiations - he has developed techniques for training on the subject which combine the theoretical with practical, resulting in an easy to implement methodology for a win - win outcome.
Having been trained using a number of different sales models he can can combine the best element from each one to produce an approach which is effective for most organisations. He is certified in Solution Selling from the SPI University.
With the continued increase of competitive tendering and 'beauty parades', he works with a number of key clients, helping them produce a winning proposal or presentation.
Richard focuses on all aspects of Business Improvement and has recently developed an effective Coaching workshop for Sales leaders.
Working at all levels of an organisation, Richard uses his wealth of practical experience to consult, design and deliver effective training.
He is frequently asked to deliver key note speeches at corporate conferences, where his humour and pragmatism are always well received.
Richard works with a number of individuals in an Executive Coaching capacity and is an external assessor on Cardiff Business School's MBA programme.